Can confirm, TikTok is pushing its Shop. Yeesh.We can’t scroll past more than a handful of videos before seeing a TikTok shop placement. They’re mostly t-shirts, sweaters, and knickknacks (think online Cracker Barrel gift shop), but we must have seen thousands over the past few weeks. And honestly, the content promoting them is pretty engaging. The purchase experience is also very smooth. The big question is this: if you sell a product, would you sell it on TikTok? And why wouldn’t you? It’s becoming a go-to source for search AND news (spoiler). 2024 predictionsYou’ve seen a thousand of these by now. We get it. So have we. They all say the same thing in a different font: AI, AR, video, and shopping. There are no hot takes here—we agree that these will be big (just like last year and the year before). So, let’s have some fun. Check out these predictions. They’re a little silly, a little serious, and we’d love to hear what you think.
​This Social Media Today article is more thorough and in-depth than we’ll ever be about our predictions. Serious social news
Have a laugh/take a break
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